Hereford Motel
Originally opened in 1952 as a roadside retreat for ranchers, hunters, and West Texas travelers, Hereford Motel has been reimagined as a modern destination rooted in heritage. Through a careful renovation, the property blends nostalgic motor-court charm with elevated, western-inspired interiors, where natural materials and custom details create an experience that feels both timeless and distinctly new.
Deliverables
Logo
Creative Copy
Website
Social Media
In-Room Collateral
Kind Words
“I couldn’t be happier with how my brand and website turned out. I’ve tried to DIY my branding, copy and website for so long and I was never able to nail it down. Working with Ashlar was honestly life changing. We clicked from the beginning and it was such a great experience. I’ll never stop shouting praises for Ashlar Projects and recommending them to everyone.”